As the blood is very crucial to life, so is customer key to the survival of any business. Therefore, it is crucial that you build up your email list because it is very important to marketing of products and services. The email list allows you to build up a relationship with your potential customers and customers in general. Through the email list you are able to market all sorts of products, services and ideas to people.
As a marketer you are able to see how your subscribers interact with your marketing message. As you send emails you are able to see how your subscribers are reacting to the email. If you are able to build up a large email list solutions then it allows you to send lots of email to the subscribers and have them really interact with your marketing message. It is important that you do this if you want to be successful.
Many marketers think that a high subscriber rate is the key to making a lot of money online. Well that is true if you are able to interact with lots of subscribers but if you can not interact with your subscribers. Well you will simply not make as much money as you could have been able to. I believe that the key to profit with a large subscriber base is to build a relationship with them.
Building up a relationship with them is not only key to your success but to the success of your customers as well. People will buy from you because they know that they are dealing with someone that they trust. If they think that they are dealing with someone that will actually help them solve their problems. I know that there are some marketers online that do not know how to build up a relationship with their subscribers. So this is the main reason why most of them fail. The main reason why many people fail online is because they are spamming their subscribers. A lot. They get angry when they receive emails from you. This is why they never buy anything from you. If they think that you will spam them then they never will buy anything from you.
I recommend that you do emails with subscribers that you are in contact with as much as possible. Once you are in contact with them then you can ask them questions and they will be able to answer them. If you are able to do this you will be able to build up trust and rapport with them. If you ask them questions and they are able to answer them then they are more likely to buy from you.
Trust is a huge part of the whole relationship building thing so if you are able to do this and do a good job with the questions that you are asking them then they are more likely to buy from you. In the actual emails that you send them and the questions that you ask them then you should have some good questions that you can ask them and that they can answer. Just make sure that you don’t ask them questions that will ruin their trust in you. In the actual email that you send them I recommend that you keep it short and simple because you don’t want to bore your subscribers. You just want to make them to understand that you are working with them on some solutions. When you get their trust you can recommend products and services that they can purchase from you. You want to be honest and recommend the products and services that you think will be good for them and will be useful to them.
So you should get your email delivered to your subscriber’s inbox. But what if your subscriber doesn’t check his/her email every couple of days? The solution is simple and it’s called a “deletion string”. The “delater string” is a little string of text that is added to your email like so:
(deletion string). (deletion string).
This will make the subscriber just automatically remove the string after a pre-set time of 2 days.
So in this case if the subscriber doesn’t check his/her email on the second day you will still have an opportunity to get your message read, but probably not read again because the subscriber will have chosen to delete your message. This is an automatic email marketing solution that automatically deletes your message after a pre-set time after they open it.
The idea here is to increase your open rate and it is not just something that is automated by using an HTML email. In the real world you have to be real, and this is the only way that you will be able to stay in touch with your subscribers and still get your messages read. Once you start thinking like a TV producer and use a “deletion string” you will start to see your open rate go up and your unsubscribe rate go down because after the 2 days your message won’t be read. The email marketing world is pretty, it’s a very competitive world, and you have to be real to keep your email marketing business alive.
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