Tips ON HOW to Increase Traffic to Your Site

Tips ON HOW to Increase Traffic to Your Site

Understanding how search engine works is very important in digital marketing. This blog gives tips to increase to your website

 

SIGNAL SEARCH ENGINE LOOKING FOR

 

There are two types of signal that search engine is basically look for:

1. Time. A search engine takes a snapshot of your page every time you make a change. It looks for these changes on every page. For example, it takes a snapshot every time you change the font color or size, or when you click the button, to go to a new page.

2. Location. A search engine uses tags that describe what the page is about. A tag contains a search term and a location. For example, “about font” contains the search term “font”.

When you get a site map linking to your pages you can be assured that they are indexed in the search engine. A search engine looks at other pages than the homepage to see what your site is about. Then it looks for a link to your pages that is from a page with the same theme as your homepage.

A search engine does not have to be told how to crawl your site. Googlebot, for example, crawls through your site every time it wants to see a new page. When you add links to pages that are not on your site it helps index your pages faster. Google encourages you to have more links to pages on your site so that they crawl faster.

The same is true for MSNbot and Yahoobot. All three search engines want you to have more links to your pages so that they will crawl faster.

Inbound Links: Another important factor that help index your pages faster is the number of inbound links to your site. Inbound links can come from other sites with the same theme as yours. It also does not hurt to have the number of links from external sites to your own site increased. A spider can easily crawl your site if the number of inbound links is increasing.

You can use search engine friendly URLs to optimize your site. A good choice is to use a name containing the main keyword. Avoid using a single word as the URL.

The content of your site should contain the keyword or keyword phrase. Do not overload the content with the URL. Limit the number of keywords in your URL. One or two keywords are enough.

The number of keywords on your site should not exceed eight or nine. A site with more than ten keywords will be flagged by the search engines as an excessive site with too many keywords. Some site owners may decide to use different keywords on each page, but that is not recommended.

Use the keywords that you want to rank for on each page of your site. You should use different keywords on each page as the page may have different keywords. If you have a page that has five keywords, you may use each of the keywords once on the page.

The main page could have two or three keywords, while the other pages may have up to five keywords. It is not recommended to use the same keyword on multiple pages of your site as the site may be flagged as spam by the search engines.

If your site contains a mixture of different keywords, it is recommended that you use only one keyword on each page. This will help your site rank for that keyword faster.

The search engine spiders will crawl all the links that are contained on your site. The links that are used in your site have the potential to help your site rank for the keyword faster. The keyword density should not be too high. A density of one or two keywords should be enough for a top ten ranking. The spiders will crawl the links if the keyword density is between 1 and 2 percent.

For your site to rank well in the search engines, the links should have good text content. This density is higher than the other links in your site. For example, a link that has a keyword is given a density of 2 to 3 percent, so the density of the keyword is between 1 and 2 percent. For a five keyword site, the density of the keywords is 5, 10 and 20 percent, respectively.

Search engine optimization is very important if you want to have a high ranking for your site.

 

 

 

Email Marketing Tools-top online marketing tools

Email Marketing Tools-top online marketing tools

How do you sell to your list? Can’t decide on a service or product? Want to know how to get people to opt in to a campaign? Then here are the most powerful e-commerce growth hacks I’ve found. Before you try any of these you must ask yourself “Are you ready?” You must be comfortable with doing what it takes. You need to know what’s required to build a list. So, if you’re not, then take a deep breath, sit back and read on this blog on email marketing tools

What is an e-commerce growth hack?

I’m not sure exactly what an e-commerce growth hack is, but I have heard it described as a simple thing that can help you grow your list. This may have a lot to do with the types of hacks we are discussing. As a beginner, you really need to know what you are doing and making sure you know what you’re doing before you start. It will be easier once you’ve done a few e-commerce hacks.


So, what are e-commerce growth hacks?

  • Create Something Of Value To Give Away

A free gift could be an eBook, video, software or anything your people want. Once you’ve created something to give away, you can create a second product to sell.

  • Create An Affiliate Program And Give Away More

If you have been working with affiliates to promote your e-commerce site, then put your affiliate links in another product or program to sell. This will get your viewers and leads back to your e-commerce site again. You can get people to buy from you from other affiliates in this way too. You’ll get their email addresses and build your list again.

  • Get Your Readers To Go Further Down Your Feed And Go To Your Main Site/Blog In Search Of More Content

You can do this by placing a link to your e-commerce site in your content of your blog. And this can get your readers back to your main site and get them back to your e-commerce site. This makes a new list for your affiliate site in their minds. And once they buy something from your affiliate site, then they will probably buy from your main site too.

E-commerce growth hacks are effective because they give you a second list to promote your products to. After they have bought something from you, then you have their email addresses and you can send them further information on your products. And if you have newsletters going, then your readers will start doing the same in their newsletter and they will give you more email addresses.

If you put the link on your site, you will know if it has been clicked on or not. If it has been clicked on, then you can notify your auto-responder company that your prospects have clicked on a link. Your auto-responder company will send them an email and they will receive further information. And, if your prospects have given you their email address and they are logged in and they have received further information from you, then you can email them and they will respond and refer you to others and so on.

There are various methods you can use to build your list. As you can see, there are many ways to build your list. However, when most people think of list building techniques, they usually think about putting ads on their site, or even just inserting a banner on their site. But, it is not really effective in this day and age.

It is an old tactic but it is still used. People are lazy and they like free stuff. And even though you are not giving them anything for free, you may be creating an email list of people who they feel sorry for and you may be able to sell them products. So you have to be careful, but if you have a site that generates over a certain amount of subscribers, then you may be able to get away with sending out a newsletter and sometimes a promotional product. However, you have to be very careful.

The best thing that you can do is not to send out multiple emails per day. Many people like to do this, however the best way is to have a blog and do it on a regular basis.

You should not just stick to one niche because if you do that, then people will just have a hard time remembering your site and you will be able to make money from that.

You can also use paid tools to assist you in list building, but make sure you check with the provider first. Many of the paid tools will send all your email to a specific group of people. Therefore, it is not a good thing if you are just thinking of sending them to just anybody, because some people would think you are spamming.

Leave your comment.

Thank You!